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Innovative Inkless Printing Technology Solutions
DataLase stands as a global leader in Photonic Printing solutions, delivering innovative and environmentally responsible inkless printing technologies for products and packaging. Our patented laser-reactive colour change pigment technology empowers brand owners to engage consumers through dynamic, real-time marketing and personalisation while maintaining supply chain efficiency. We specialise in integrating digital printing at optimal supply chain points to maximise value and returns, prioritising sustainability and reduced environmental impact.

Our solutions enable clients to create targeted consumer engagement campaigns, enhance sustainability credentials, improve production efficiency, and implement robust track-and-trace systems. With pigments incorporated into water-based, solvent-based, and UV flexo coatings, our technology supports diverse conventional printing applications. Headquartered in Widnes, Cheshire, we collaborate with industry partners to deliver cutting-edge solutions that align with evolving consumer trends and corporate social responsibility goals.
Services
Case Coding Solutions Product Coding Solutions VAReLase Label Solutions VAReLase Cup Solutions DataLase Coatings WBF Coating UVF Coating SB Lamination Coatings UVO Litho Decoration Masterbatch Additive
Highlights and features
  • We offer patented laser-reactive pigment technology for dynamic consumer engagement
  • Our solutions reduce supply chain waste through digital printing integration
  • We specialise in sustainable inkless printing for environmental responsibility
  • Our technology supports real-time marketing and product personalisation capabilities
  • We provide coatings compatible with water-based, solvent-based, and UV flexo systems
Services
Case Coding Solutions
Our case coding solutions provide permanent, high-visibility markings on corrugated boxes and secondary packaging. Using photonic technology, we enable real-time variable data printing that supports track-and-trace capabilities while eliminating ink consumption. This sustainable approach maintains production efficiency and reduces environmental impact through inkless application.
VAReLase Label Solutions
VAReLase label technology enables instant customisation of product labels through laser activation. This inkless solution supports on-demand printing of variable information directly at production lines. Brands benefit from enhanced marketing flexibility, reduced inventory requirements, and improved sustainability credentials through elimination of traditional label materials and inks.
DataLase Coatings
We develop photonic-reactive coatings incorporating our patented pigments for water-based, solvent-based, and UV flexo printing systems. These coatings enable dynamic variable data printing on diverse substrates while maintaining conventional printing compatibility. Our formulations support high-humidity environments and provide durable, scuff-resistant finishes for packaging applications.
Masterbatch Additive
Our masterbatch additive integrates photonic technology into plastic manufacturing processes for injection moulding and extrusion. This solution enables permanent, laser-activated markings on plastic products without surface coatings. It supports sustainable production by eliminating post-processing steps and chemical additives while maintaining material recyclability and regulatory compliance.
UVO Litho Decoration
UVO litho technology enables high-quality decorative printing on metal surfaces using photonic-reactive inks. This process creates durable, vibrant designs for beverage cans and metal packaging while reducing volatile organic compound emissions. The inkless activation method improves production efficiency and environmental performance compared to traditional metal decoration techniques.
Questions
What is Photonic Printing technology?
Photonic Printing uses patented laser-reactive pigments that change colour when exposed to specific light wavelengths. This inkless technology enables variable data printing directly on packaging and products during production processes.
How does DataLase support sustainability?
Our inkless printing solutions eliminate traditional inks and reduce material waste. The technology lowers energy consumption through instant activation and supports circular economy principles by maintaining recyclability of printed materials.
What packaging types are compatible with your coatings?
Our photonic-reactive coatings work with water-based, solvent-based, and UV flexo systems on corrugated cardboard, flexible packaging, labels, and rigid containers. They suit high-humidity environments and provide durable finishes.
Can the technology integrate with existing production lines?
Yes, our solutions integrate seamlessly with conventional printing equipment and production workflows. Minimal modifications are required to implement real-time variable data printing capabilities at existing manufacturing facilities.
What support services do you offer?
We provide technical assistance, formulation development, and on-site implementation support. Our team helps optimise coating formulations and printing parameters to ensure optimal performance with specific production requirements and substrates.
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